Major supermarkets slash more prices in lead-up to Christmas

Coles and Woolworths have announced another round of price cuts just in time for Black Friday

In a move to grab a larger slice of pre-Christmas consumer spending, Coles and Woolworths have announced another round of price cuts.

Coles says 115 pantry and entertaining essentials will be cheaper, bringing the total number of products it has discounted since last month to more than 550.

Sold in-store and online, they include popular meats, snacks, beverages and other favourites for home entertainers.

Coles says the move stems from research showing about a quarter of customers plan to cook more at home this Christmas, and are seeking discounted food products to spread their costs.

The price discounts will continue for at least the following three months.

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